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Jilana | Stand-Collar Button-Front Ruffle Hem Maxi Dress

£89.95

£44.95

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30 days money-back guarantee
British Women's fashion since 2016

Low in stock, only a few left

Colour White
Size S / UK 8-10

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UPDATE: Due to high demand during our Anniversary Sale, only a few units are left in stock!

Some dresses are for occasions. The Jilana is for days when you want to look like you made an effort without actually making one. A relaxed, voluminous maxi in a crisp, lightweight fabric — V-neckline with a stand collar and button placket that keeps it from reading too casual, a gathered empire waist that releases into a full, sweeping skirt, and a layered ruffle hem that catches the air when you walk. The kind of dress that works at a seaside lunch, a farmer's market, a friend's backyard. Anywhere the day is unhurried and the light is good.

"I knew the Jilana was right the moment I saw the hem move. That layered ruffle at the bottom is what separates it from every other white maxi out there — it adds volume and rhythm without making the dress feel costumey or overdone. The stand collar with the button placket is the other detail I keep coming back to: it makes the neckline interesting without being complicated, and it means you can wear this with nothing around your neck and still look completely finished. In white it's the most classic — almost vintage French. In light blue it's softer, more relaxed, and honestly the one I reach for first on a warm morning." — Sarah Mitchell, Founder of Valora New York

Stand Collar with Button Placket — a structured, upright collar with a short button-front opening that adds a tailored, French-inspired quality to an otherwise relaxed silhouette.

Empire Waist with Gathered Skirt — a raised waistline with a full gather that releases into a voluminous skirt, flattering through the midsection and giving the dress its effortless, flowing shape.

Layered Ruffle Hem — a double-tiered ruffle at the ankle that adds movement, volume, and a playful finish that photographs well and moves beautifully in person.

3/4-Length Sleeves — hit just below the elbow for a relaxed, unfussy look that works in warm weather without feeling like a full summer dress.

Side Pockets — deep enough to be useful, set into the side seams so they don't interrupt the silhouette.

Two Colorways: White and Light Blue — white is the sharper, more classic read — pairs with sandals, espadrilles, or bare feet. Light blue is softer and more relaxed, and the colour that makes a summer tan look its best.

Linen-look ease. French collar structure. The maxi that makes any day feel like the good kind.

At Amelia London Official, customer satisfaction comes first. That's why we keep you constantly updated on your order and always offer free shipping. We use the reliable delivery services of Royal Mail.

Doesn't fit? No problem! You can exchange or return it within 30 days, but please note that some exemptions apply. To understand better, read here.

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See What Our Customers Are Saying ⭐

Absolutely love my new jumper. Soft, warm, and beautifully made.

Great quality clothing and fast Royal Mail delivery. Highly recommend!

Beautiful styles and excellent customer service. I'll definitely order again.

Very impressed with the quality. Stylish, comfortable, and well worth it.

Everything arrived on time and looked exactly like the photos.

Elegant clothing, fast delivery, and outstanding quality.

Fantastic shopping experience from start to finish. Love every piece!

Celebrating 5 Years Of Comfort And Style

Our Story
At Amelia London Official, we believe every woman deserves to feel confident, elegant, and effortlessly stylish.
What started as a passion for timeless fashion has grown into a brand dedicated to bringing carefully selected pieces to women who value both style and quality. Every collection is chosen with comfort, confidence, and everyday elegance in mind.
Our mission is simple: to help women express their individuality through fashion that feels as good as it looks.
Thank you for being part of the Amelia London Official journey. We’re excited to continue growing with you and bringing you beautiful styles for every occasion.
With Love,
The Amelia London Official Team 🤍

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